CrediLinq ai, a rising force in the embedded finance space, has closed its Series A funding round, raising $8.5Million Series A to fuel its international expansion and deepen its footprint in the U.S. market.
The round was headed by OM/VC and MS&AD Ventures. New investors include Citi North America and Rustem Family office. Returning investors include 500 Global, Epic Angels, 1982 VC and Big Sky Capital.
Founded in Singapore in 2021, CrediLinq provides businesses with a way to offer financing directly through their own platforms. Its technology allows e-commerce companies, software providers, and B2B marketplaces to integrate business credit options seamlessly into their checkout flows or user dashboards. Instead of directing customers to banks or third-party lenders, companies using CrediLinq can keep the financing process in-house—simple, quick, and tailored to their brand.
“We started CrediLinq with a vision to make financing as easy and accessible as possible,” said Arjun Mehta, co-founder and CEO. “This new investment will help us bring that vision to more markets, especially here in the U.S., where small and mid-sized businesses still face major barriers when trying to access credit.”
U.S. Focused, Globally Driven
With the Series A complete, CrediLinq AI is wasting no time expanding its presence. The company is opening a U.S. headquarters in Austin, Texas, and plans to hire aggressively across sales, engineering, and customer success teams.
Though embedded finance is still gaining traction among mainstream users, its impact is already being felt. Businesses that use CrediLinq report higher checkout conversion rates, better customer retention, and new revenue streams from lending services. As the lines between finance and commerce continue to blur, solutions like CrediLinq’s are quickly becoming essential.
In addition to expanding in North America, the funding will support entry into European markets and the Middle East. The company’s strategy focuses on regions where small businesses are underserved by traditional lenders and where digital commerce is accelerating.
“This is not just about putting a loan button on a website,” said Melissa Grant, Chief Operating Officer. “We’re helping our partners build smarter ways to serve their customers, using financial tools that feel like a natural part of the overall experience.”
Real-World Impact
Since launching, CrediLinq.AI has worked with over 100 partners, enabling more than $400 million in financing across sectors ranging from retail and logistics to SaaS and healthcare. Its approach has earned praise for both its speed and its flexibility, especially among businesses that need quick working capital but don’t want to navigate the red tape of traditional banks.
One of the early adopters, a California-based equipment supplier, said that offering financing through CrediLinq AI helped increase average order size by nearly 30%. “Before, we’d lose customers who just didn’t have enough upfront capital,” said the company’s CFO. “Now, they can buy what they need and pay over time, without leaving our site.”
Looking Ahead
With the backing of seasoned investors and a proven product, CrediLinq is positioning itself to become a major player in a rapidly evolving financial landscape. The company plans to roll out new features in the coming months, including customized credit options for niche industries and advanced partner analytics to help platforms track customer behavior and financial performance.
“Our goal is simple,” said Mehta. “We want to make financing invisible—in the best way. It should be there when you need it, where you need it, without complication or delay.”
As more businesses look for ways to grow without relying on outside capital or slow-moving banks, platforms like CrediLinq ai are poised to become indispensable. With its latest funding round complete, the company is setting its sights on becoming a household name in business finance, both in the U.S. and around the world.
